Logistics companies should diagnose their operational challenge before selecting automation technology, according to Intralox. The warning comes as operators face growing pressure to invest in conveyors, sorters and other systems.
Antonio DiCarlo of Intralox says automation should be judged by its effect on productivity, ergonomics, maintenance and total cost of ownership. A technically advanced installation may still deliver limited value if it addresses only one visible part of a wider process.
Manual parcel sorting demonstrates the issue. Workers may also control parcel flow, correct item orientation and carry out related tasks. Automating sorting alone could therefore transfer the bottleneck elsewhere.
The company’s position is increasingly relevant as e-commerce reshapes parcel operations and businesses seek more output from existing facilities. Rather than automatically building new sites, operators are examining how current infrastructure can be improved with systems that are simpler to run and maintain.
Intralox is developing technology intended to automate the induction of bulk parcels into existing loop sorters. Field pilots are expected around late 2026 or early 2027.
For industrial businesses, the commercial case for automation should begin with a clear process diagnosis and defined performance targets. More equipment does not necessarily mean a better operation.

A multilingual professional experienced in Europe, Canada, and China, Herbert has developed invaluable networks in the automotive and energy industries. He has led high-profile projects involving ENBW, Mercedes-Benz Group, Siemens Group, and the Fraunhofer Institute.